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“I was lucky enough to photograph an entire age”
Norman Parkinson

Norman Parkinson’s career as a fashion and portrait photographer spanned a remarkable fifty-six years. Considered one of the great pioneers of fashion photography, Norman Parkinson is famous for his sense of style and glamour. Parks, as he preferred to be known, revolutionized the world of British fashion photography in the ’40s by bringing his models from the rigid studio environment into a far more dynamic outdoor setting. He democratized the medium by catching revealing moments in women’s daily lives with a spontaneity that seemed effortless and modern, while never loosing sight of the need for a strong composition. Parkinson’s interest in fashion photography reflected his lifelong fascination with women: “Being photographed, “ he claimed, “is a whole section of a woman’s identity. She has to be admired…”

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